Avery Dennison Jobs

Avery Dennison

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Avery Dennison Market Development Manager, RFID Apparel/Beauty Segment in San Francisco, California

Company Description

About Avery Dennison

Avery Dennison Corporation (NYSE: AVY) is a global materials science company specializing in the design and manufacture of a wide variety of labeling and functional materials. The company’s products and solutions, which are used in nearly every major industry, include pressure-sensitive materials for labels and graphic applications; tapes and other bonding solutions for industrial, medical, and retail applications; tags, labels and embellishments for apparel; and radio frequency identification (RFID) solutions serving retail apparel and other markets. The company employs approximately 36,000 employees in more than 50 countries. Reported sales in 2021 were $8.4 billion. Learn more at www.averydennison.com.

About Avery Dennison SMARTRAC

Job Description


The Market Development Manager (MDM) responsible, as a part of a team, for driving top line growth and developing new business opportunities utilizing a full suite of Avery Dennison RFID solutions and products. You will work closely with the Sales, Product Development, and Innovations teams to identify and evaluate opportunities that convert into new or incremental sales.


  • Identify, assess, develop and manage new programs and new business opportunities for assigned products leading to successful commercialization efforts

  • Develop a full market assessment & optimized go-to-market strategy

  • Incorporate knowledge of the industry to partner with stakeholders to develop market right products, support materials and pricing recommendations across all RFID solutions.

  • Work with prospective customers to identify unmet needs, and present compelling solutions.

  • Initiate, determine, and present ROI business case analysis.

  • Stay abreast industry trends by attending trade shows, events and staying on top of market insights as well as global branding trends.

  • Surface new ideas, products applications and solution to development teams

  • Communicate and link key value propositions, differentiators to customer with RBIS solutions set

  • Craft customized go-to-market strategies for regions and individual customers

  • Develop long-term business opportunities.

  • Develop and maintain working relationships with business partners at the customers’ organizations.

  • Collaborate with other business units to evaluate volume, identify trends, ensure quality.


  • Knowledge of the RFID industry preferred.

  • Knowledge of the retail apparel market preferred.

  • Ability to develop go-to market strategy, as well as execute activities.

  • 5+ years of experience in business development, project management, consulting or sales, with expertise in the retail industry.

  • Detail oriented, project management and communication skills a must.

  • Strong influencing skills and storytelling skills and ability to champion projects both cross functionally and vertically within the organization.

  • Have a solid understanding of finance and ROI analysis.

  • A demonstrated track record in developing and executing new business opportunities.

  • Excellent interpersonal, written communications, and organizational skills.

  • Ability to travel frequently.

  • Bachelor's degree required with major in Marketing, Business, or a related field strongly preferred.Master’s degree preferred.

Additional Information

At Avery Dennison we do what we love and we love what we do.

AVERY DENNISON IS AN EQUAL EMPLOYMENT OPPORTUNITY PROVIDER. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, dis-ability, protected veteran status or other protected status.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability, protected veteran status or other protected status. EEOE/M/F/Vet/Disabled